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Pasta Comes to Bushwick and You Want to Eat It, Now!

Antonio Campanelli at Pasta Shop (All photos by Bart Koscinski for Bushwick Daily). “Here the menu is really, really simple,” Antonio Campanelli says. “But that’s because my grandfather taught me, if you want to taste the chef order something really, really simple. That way he can’t fake it.” With a sparse menu highlighting eight pasta […]

Pasta Comes to Bushwick and You Want to Eat It, Now!
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Antonio Campanelli at Pasta Shop (All photos by Bart Koscinski for Bushwick Daily).

“Here the menu is really, really simple,” Antonio Campanelli says.  “But that’s because my grandfather taught me, if you want to taste the chef order something really, really simple.  That way he can’t fake it.”  With a sparse menu highlighting eight pasta dishes, Pasta Shop’s menu reflects his grandfather’s wisdom and Antonio’s own business ethos of do it right or don’t do it at all.  So does the restaurant’s general marketing strategy.  Pasta Shop opened without fanfare or signage last week in one of the buzziest areas of Bushwick: just past the Jefferson L stop on Starr St.  “We don’t have a sign outside,” Campanelli says.  “our sign is the pasta and the oil and the pecorino.  That is what [our customers] will remember.”

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