Food & Drink
The coffee chain, which recently opened in Bushwick, previously licensed its name from an Australian company.
The coffee chain, which recently opened in Bushwick, previously licensed its name from an Australian company.
What’s in a name? In the crowded world of speciality coffee, names are a huge differentiator. For the coffee company formerly known as Toby’s Estate, a new identity was in order. The Brooklyn-based coffee roaster with five locations around the city, including one in Bushwick on Wilson Avenue, is now Partners Coffee.
Cover image by Ethan Covey courtesy of Partners Coffee.
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Filed underBushwick / bushwick coffee / coffee shop / Rebrand / Toby's Estate / Williamsburg
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Written in Bushwick, read across the city since 2009.
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Local Cafe and Roastery Toby’s Estate Rebrands as Partners Coffee
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