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New Beauty Salon in Bushwick Is Accused of Mimicking Existing Salon’s Aesthetic

Locals have been confused with new salon on the same block of an established business, seemingly close in style.

New Beauty Salon in Bushwick Is Accused of Mimicking Existing Salon’s Aesthetic

New Beauty Salon in Bushwick Is Accused of Mimicking Existing Salon’s Aesthetic

Locals have been confused with new salon on the same block of an established business, seemingly close in style.

New Beauty Salon in Bushwick Is Accused of Mimicking Existing Salon’s Aesthetic
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Met FreshMet Fresh

Varet Street is now home to not one, but two strikingly unique and well-loved beauty salons. Earlier this month, Hello Beautiful moved from Williamsburg into a storefront only a few doors down from Wild Oleander, a Bushwick gem since 2017. 

Now, if you follow either business on the ‘gram, you might have seen some similarities drawn between the outside looks of each one: flamingoes, astroturf, palm trees. Wild Oleander openly posted a comparison photo on their Instagram, contemplating the new salon’s design, “They say that ‘imitation is the highest form of flattery.’ But is it?”

@Wild_Oleander’s Instagram post.

Some comments on Hello Beautiful Salon’s Instagram state, “Hmmmm this looks exactly like @wild_oleander ….. and ironically on the same street. How is that even possible?!?!”

But rather than breed contention, the two businesses, each brimming with its own personality, complement each other. Think chocolate…

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Cover images courtesy of Hello Beautiful Salon.

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