While insects are eaten by two billion people around the world, the practice hasn’t quite made it to the U.S. It’s traumatizing to see a cockroach in your apartment, let alone roast it over an open fire and eat it. Yet one Bushwick company is trying to change our perception of eating bugs.

Say hello to Critter Bitters, a new venture that takes crickets and makes them into delicious bitters to add in cocktails. Started by two Bushwick women out of their apartment, Critter Bitters is currently raising $21,000 on their Kickstarter to jumpstart the company and start selling locally. So far they’ve raised more than $19,000.

Julia Plevin and Lucy Knops, graduates of The School of Visual Arts with degrees in Products of Design, were inspired by a 2013 report by the United Nations’ Food and Agriculture Organization, which suggested eating insects as a solution to the growing world population and food shortage.