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Helping COVID-19 Frontline Workers Through Art

A fine art rental subscription company called Curina has launched a COVID-19 benefit project and will donate 100% of its sale commission to delivering PPE

Helping COVID-19 Frontline Workers Through Art
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A fine art rental subscription company called Curina has launched a COVID-19 benefit project promising to donate 100% of its sale commission to delivering protective equipment to healthcare workers on the front lines of the pandemic.

The company was founded by Mio Asatani and based in the Columbia University incubator. Curina partners with independent Brooklyn artists and galleries to offer their works for rental and rent-to-own. Their mission is to help “make the art ownership transparent and successful,” according to its website. It is a female-owned business and one of its main prerogatives is to bring artwork into people’s homes, not simply for display in galleries and museums. 

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Cover photo from the Congresswoman’s IG Page

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